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Excerpt from the interview with
Serge Starckmann
, CEO of Zen Car*
Zen Car is an electric vehicle hire company in
Brussels…
S.S.
We are much more than that. We rent out
electric vehicles, that’s true. And for the moment
in Brussels, that’s also true. But we offer our
clients integrated solutions, car-sharing, to find solutions
to the problems of mobility in the city. Brussels is
congested. However, one car in a car-sharing programme
replaces eight daily.
Why rent out vehicles and not offer them for sale?
S.S.
Because it’s the use that counts. Currently in
Brussels, a car remains parked for 95% of the
time. That can be optimised, for both individuals
and companies. A car that is shared by eight employees
will remain parked for only 15% to 20% of its time, during
the night. At least one less mobility concern and an
economic advantage for the individual and for the
company. It’s quite beneficial, isn’t it?
What is the relationship with real estate? Why this
partnership with Cofinimmo?
S.S.
It’s in keeping with the integrated solution that
involves offering mobility to the client who
needs to go somewhere and the parking space
needed later. A shared parking space also, for example,
in Cofinimmo’s parking structures.
In the city, will the car of tomorrow necessarily be
electrical and shared?
S.S.
If we still want to breathe in the city of tomorrow,
if we still want to be able to live there or return to
live there comfortably, the electric vehicle is the
solution. It is obvious and necessary for our comfort, our
health, and the health of our children.
Beyond car-sharing, we chose the electric vehicle
because its technical development is underway. Until
recently, it could reach 80 km on its own; today, we’re
at 200, or even 300 km, and tomorrow 500. Our bet is
to offer shared vehicles with which users will no longer
have any constraints.
For a real estate operator like Cofinimmo, the
accessibility of its buildings is of strategic
importance. With a partner like Zen Car, it is
possible to offer mobility solutions, free of
the constraints related to fossil fuel motors.
“CAR-SHARING GIVES AN ANSWER TO
THE PROBLEMS OF MOBILITY IN THE CITY.”
* The full interview with Serge Starckmann is available at
www.cofinimmo.com/news-and-media/video-library.